The results are in.
We started last week by asking the question Quantity vs Quality – Which is Better?
We had a lively discussion about it.
Several of you really wanted me to add a “Both” choice on the poll. But that would have been too easy.
Of course everyone wants both. Heck, we all want to be thin, rich and popular too.
As that great philosopher Don Henley said, “If dirt were dollars we’d all be in the black.”
Sometimes when you can’t have it both ways you just have to make a choice.
Unanimous
As of this morning it was unanimous. All twelve of the votes were cast in favor of Quality.
I thought quality would take it, but I didn’t expect quite the landslide.
So here’s my thought for the day:
Since quality is so important to bloggers, make sure your writing is the best you can produce in the time you have available.
That way your blogging will support your business in the best way possible.
Only in blogging?
Well, Karen, the question was open ended. But the conversation seemed to gravitate toward blogging.
True, Karin H.
Why people don’t try to be excellent in everything they do is beyond me. We’re just lazy, I guess.
This post reminds me of something I read from Mal Warwick or maybe Flint McGlaughlin. They didn’t measure quantity, they measured consistency. And they found that regular contacts were very important for newsletters at least. If a newsletter came out late one month, their open rate and click through rate plummeted. (I wish I could find the study!)
That’s a good reminder to people like me. Better to post every M-W-F, than to binge post daily for one week and then fall silent for several days.
Chris Caa, hope you noticed the smiley behind my question, sure you did.
I’m with Mark, you can focus completely on quality in blogging, but if you blog to become a profitable business, the quality doesn’t end there. It has to be embodied in all dealings with ‘readers’/prospects/customers.
BTW, it’s KARIN, a quality name on its own;-)
Reading a post at Kent’s ‘place’ I trecked-forward to Mike Shaffners blog. It’s a book review on language use and quality in it/from it, might interest you too Mark!
One of the things said is:”Consistency Matters – Repetition leads to credibility plus even though you’ve said it many times before it still may be new to someone in your audience. Stay on message.”
Karin My most intense apologies for getting your name wrong.
My mom’s twin sister is Karen (Sharon & Karen), I was multitasking poorly, and in a sleep deprived state, there were locusts, a flood was coming, and momma’s cooking cabbage.
OK so none of those lame ideas excuse my lack of attention. Sorry.
And I think you are right by the way. Consistency and focus are important
No harm done
‘Gave’ you the benefit of the doubt anyway.
and yes, consistency in quality is very important. We like to say/tell we are passionate about quality ourselves for our prospect/customers. It works, we seem to get the message across through blogs, statice websites, emails, brochures, leaflets and more important: face-to-face conversations.
ooh! Sounds like a potential post: Quality in communication.