Comments on: KnowMoreMedia – Demise of a Blog Network

By: The Agra Indian

The Agra Indian — Tue, 12 May 2009 17:36:02 +0000

Great post Chris, closing of KMM is very said.

You are right in the post that relying on only on source of income can be dangerous to the business. I think Google Adsense is only good for small web sites, for big and established networks there many other sources of revenue, they should not rely on Google for revenue.

By: uni

uni — Thu, 05 Feb 2009 01:30:31 +0000

KMM use to be good, times change especially on the internet no site can stay long enough, competition is to big.Nice post.

By: Knockout Prices

Knockout Prices — Sat, 04 Oct 2008 12:21:31 +0000

My cousin was a part of the company and I think this has hit him hard too.

I think no body can take anything for granted nowadays and this makes things a bit more tricky. I think everything has to be done keeping a long time aim.

By: Aubrey Clark

Aubrey Clark — Fri, 03 Oct 2008 14:25:18 +0000

Now I’m scared to death … I am a two man show, actually one man and my wife. We have been blessed by our websites combined production and my wife left her job for that reason. All of our websites ARE based on a single marketing plan of which covers a few different sites.

As we gained traffic and momentum we have shifted our marketing efforts to include a steady supply of new, fresh and very learned content. In fact, I would say new content is 60% of our current marketing plan. I always believed that GOOD, fresh content is the insurance that protects webmasters from logarithmic changes. Any comments?

By: Troy Worman

Troy Worman — Tue, 16 Sep 2008 13:09:15 +0000

Great analysis, Chris. Any news on Easton’s next project?

By: Airsoft Rifles

Airsoft Rifles — Tue, 12 Aug 2008 14:41:14 +0000

That makes sense, Chris. Of course Google couldn’t shut them down; not having enough money is (almost) always the reason for a company shutting down. I wasn’t familiar with this network but it’s always disheartening to see a steady business fall.

By: Chris

Chris — Tue, 12 Aug 2008 14:06:07 +0000

From what I see their problem was with profitability. Google didn’t “shut them down.”

Rather Google changed their search algorithm which greatly reduced web traffic to KnowMoreMedia’s blog network and reduced their ad revenue. Less income with the same overhead seems to have been their problem.

By: Andrew

Andrew — Tue, 12 Aug 2008 13:19:42 +0000

Was Google responsible for them shutting down or were there other reasons?

By: James

James — Fri, 08 Aug 2008 17:21:42 +0000

good one chris, what happened to knowmoremedia makes you wonder, how can a business this big die just like that. personally, i’d first want to know the reason they shut down the network…

By: Sam Vander

Sam Vander — Fri, 08 Aug 2008 02:39:47 +0000

Why did they shut down the network?