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Why the Genesis Theme Framework for WordPress is Great For Small Business

October 14, 2010 by Chris 19 Comments
Genesis Theme Banner

You may have noticed that I recently re-themed SuccessCREEations here using the Genesis Theme Framework from StudioPress. There are several reasons why I did this. But before I get into them I want to say one thing. Even though I decided to change this site, I still believe Headway is a great WordPress theme andRead More

Filed Under: Themes Tagged With: Genesis, Small Business, Themes, WordPress

What Are Your Website Expectations?

October 12, 2010 by Chris 2 Comments
traintracks

When it comes to your business website there are a lot of different things you can accomplish if you choose to. The key is understanding what your website can do. When you know what is possible you might find that yourself raising your expectations for website. Then it’s just a matter of having the rightRead More

Filed Under: Business Tagged With: Brochure Websites, Business Websites, Expectations, Lead Generation, Websites

9 Ways to Keep People Coming Back to Your Business Website

October 5, 2010 by Chris 4 Comments
Traffic at Night

One of the big challenges for any business on the web is attracting people to come back to their website over and over again. Well, I should say it’s a challenge for many businesses. Too often businesses get so focused on getting new visitors from the search engines to come to their websites that theyRead More

Filed Under: Business Tagged With: Business Website, Creativity, Web-Traffic, Website Ideas

Search Engine Marketing vs. SEO – Why You Need to Know the Difference

October 4, 2010 by Chris 3 Comments
SEO

Search Engine Optimization (SEO) is a hot topic and is being marketed heavily to small businesses right now. And because SEO consulting is such a big need for small businesses the field is attracting all kind of people hawking SEO services. (By the way, social media consulting is similar in this regard.) On one endRead More

Filed Under: SEO Tagged With: Search Engine Marketing, Search-Engine-Optimization, SEO

When a Blog is Not a Blog

September 17, 2010 by Chris 5 Comments
precise

This month marks the 5 year anniversary since I wrote my first blog post. I was testing the waters, thinking I might want to be a writer. What better way to experiment than with a free web publishing tool that could be accessed from anywhere? That was my theory at least. Little did I knowRead More

Filed Under: Blogging Tagged With: Blog, Blogging, Meaning, Words

Little Debbie Leverages Social Media For Product Launch

September 16, 2010 by Chris 3 Comments
Little Debbie Logo

I have a bit of a thing for Little Debbie. Have for a long time. I especially like her Swiss Rolls. There’s some history where they are concerned in our house, which I’ll explain in a minute. Little Debbie is actively marketing via social media. The company’s Facebook page has over a half a millionRead More

Filed Under: Social Media Tagged With: Little Debbie, Peppermint Swiss Roll Taste Tester, Peppermint Swiss Rolls, Social Media, Swiss Rolls

How to Block Spam on WordPress

September 14, 2010 by Chris 10 Comments
No Spam!

Spam is the scourge of the internet. No one wants to have spam comments filling up their WordPress website. It reflects poorly on you as a site owner, and this is especially true if you WordPress site represents your business! Fortunately there are some great tools available to make eradicating spam on your WordPress siteRead More

Filed Under: Tips Tagged With: Akismet, Bad Behavior, Defensio, Spam, WordPress

Has Thesis Developer Chris Pearson Torpedoed His Business?

August 4, 2010 by Chris 9 Comments
thesisgpl

It’s been an interesting couple of weeks in the WordPress world. And much of the excitement has been centered around one premium WordPress theme: Thesis. Now before I get into all this I feel I should point out that I am an affiliate with Thesis, along with several other premium WordPress themes. For example, SuccessCREEationsRead More

Filed Under: Themes Tagged With: Chris Pearson, GPL, Mat Mullenweg, Thesis, WordPress

Refine Your Target Market and Increase Profits

August 2, 2010 by Chris 4 Comments
bullseye

One of the challenges in business is aiming our products or services at the right target market. It can be tempting to position our business towards a very broad market. People falling into this trap think that because what they offer can be used by most anyone, they’ll be limiting their income if they focusRead More

Filed Under: Business Tagged With: Business, Marketing, Target Market

3 Easy Ways to Back Up Your WordPress Site

July 29, 2010 by Chris 9 Comments
USB Lock

Backing up your data has been a necessary part of life at least as long as we’ve had computers. Far too many people live out on the raggedy edge, care free and unafraid, never giving a second thought about backups. Until something bad happens and they loose a bunch of their data, that is. OurRead More

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Filed Under: Tips Tagged With: Backups, WordPress
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