Halo Models & Talent Group

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When Halo Models & Talent Group opened their office in Savannah they needed a web site to match the same high quality of professionalism that they bring to the modeling and talent development industry.

Problem: Halo wanted a web site with the following characteristics:

• Visually appealing to a younger audience
• Simple for Halo staff to update content
• Ability to accommodate a variety of content - i.e. text, photos, and video
• Potential for site to grow as agency grows
• Strong performance in the search engines

Solution: We built their site using the WordPress open source platform.

Starting with Halo’s existing logo we developed an eye catching site that exceeded Halo’s requirements and has become a centerpiece to their marketing efforts.

Below is a screen shot of the final design. Click the image to see a larger version.

Be sure to check out more examples of our work.

Don’t Make this Traffic Killing Mistake

One of the big reasons we have web sites and blogs is to generate traffic. I mean why put up a site unless want people to see it, right?

Yet some people insist on adding this traffic repellent to their sites and then wonder why they never see more than a handful of visitors.

Smelling Fishy

When folks do this to their blogs or web sites it’s like the owner of a high end clothing store who chooses to intentionally have an overpowering smell in their store that’s just a little offish.

Perhaps that store has a nautical theme to its branding. Maybe the owner is even an avid boater. Perhaps he loves the smell of the sea. So he has figured out a way to bring that smell into his store. The idea is that he’ll boost sales because people will feel like they are shopping by the ocean.

Sure a small percentage of folks will like it. But the trouble is, to a whole lot of people the ocean just plain smells fishy. And those people almost never come back to the store.

Sound like a silly example? Well some people do exactly the same thing with their blogs and web sites. Read more