Dear AT&T

I awoke this morning to a very unpleasant example of your apparent unilateral corporate heavy handedness. And I’m not happy about it.

I have been a contented BellSouth customer for many years. In fact, yesterday was my 9th wedding anniversary and we first opened our BellSouth account with a computer that was a wedding gift. We’ve carried our BellSouth account with us through moves to three different states.

The BellSouth home page has been there to greet every browser opening on all our computers for that entire time. And like I said, I’ve been quite contented.

Until now, that is.

Now that you’ve taken my old BellSouth and returned it to the “New” AT&T fold you are plowing ahead with your re-branding efforts. Fair enough. Change is a fact of life.

However you have seen fit to hijack my home page, the page that my wife and I’ve been passing through on our way to the internet for 9 years by the way. And you’ve replaced it with a poor imitation of an old AOL design.

I don’t like it.

It’s one thing to make changes in the layout and design. But you’ve gone ahead and eliminated much of the previous customization that kept BellSouth as my home page for all these years. It was simple to use, and I could put the information I wanted to see right where I wanted it on the page.

And to add insult to injury you’ve taken up more than a third of the left column above the fold space with an obnoxious full motion ad that I cannot remove. A service that I am paying a hefty fee to access should not be bombarding me with advertising.

I won’t tolerate it.

At the very least you should give your subscribers the option to stick with their old tried and true home page if they don’t like the new page.

So here’s the deal. Since you were able to throw the switch and steal my homepage over night you should be able to put it back equally quickly. But I’m a generous guy. I’ll give you until the weekend to address my home page grievances. If you choose to ignore my offer for resolution, I’ll be changing the home page on all my computers to one that is more customizable to my needs.

And I promise I won’t look back.

The ball is in your court.


Chris Cree

AT&T Home Page Screen Shot


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