Sears has launched an apparent stealth marketing campaign with Zombies taking over portions of their website.
Sometimes reworking something that has already proven wildly successful can be successful in its own right. Sesame Street created a parody of a wildly successful commercial with Grover playing the role of Old Spice Man. And it works.
I was interviewed recently on one of our local TV news stations, WJCL, as part of a story they did on the recent cases of cyber bullying. Here is the story: Now “bullying” probably isn’t much of an issue for the average business, online or off. However it is closely related to reputation management which… Read More »
I have a bit of a thing for Little Debbie. Have for a long time. I especially like her Swiss Rolls. There’s some history where they are concerned in our house, which I’ll explain in a minute. Little Debbie is actively marketing via social media. The company’s Facebook page has over a half a million… Read More »
New Media Profit Path just launched the Facebook course. Check it out! This course has over an hour of videos to get your started on the right foot with Facebook to start bringing in more business! Here’s what you find there: Intro to Facebook Personal Profile vs. Business Page vs. Group Setting Up a Personal… Read More »
There are lots of video sharing sites besides YouTube. Some have advantages that are worth taking a look at. Here are 7 of them with example videos from each for comparision
Do you have trouble wrapping your mind around social media and what it’s all about? If so, you might appreciate this video created by Common Craft. Common Craft This video was produced by a company that is creating instructional videos that they are licensing for others to use. Their about page explains: Common Craft is… Read More »
The WordPress course was just launched at New Media Profit Path. Here’s some of what I shared about the course with our Platinum Lifetime Members: This course contains all the info you need to know to get started with WordPress in 8 videos and a total of an hour and forty-five minutes of instruction! Here’s… Read More »
If you’re in the travel and tourism industry Tourism Currents offers fantastic social media training from a couple ladies who are intimately familiar with the unique challenges of your industry. Now some folks may find it strange, seeing that I have a social media training product on the market, that I would recommend what cold… Read More »